How to Pitch to the Media

How to Pitch to the Media

So you are a solo-entrepreneur or a small business owner and you have a great product or service that you’d like to share with the world. Wouldn’t it be nice to have a featured story in your local newspaper or better yet, a national magazine? Perhaps there is...
Why Is Public Relations Important

Why Is Public Relations Important

As a digital marketer and someone who has worked in public relations, I understand the importance of PR for businesses but I also understand that it isn’t something that is easy to sell because many businesses don’t understand it and don’t care to....

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