Business

Here we share the best advice to run a successful online business. All based on years of experience.

Attract Clients Online with Value-based Selling

Attract Clients Online with Value-based Selling

ABC's of Sales When you think of sales, value-based selling probably doesn't come to mind. Most people might think of the famous ABC's of sales method. Always Be Closing! While the Glengarry Glen Ross method might inspire you, it is a few steps short of a coherent...

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Social Proof in Marketing

Social Proof in Marketing

3 Strategies for Social Proof in Marketing The power of social proof in marketing is well established as a conversion tool and brands that learn how to use it correctly will benefit both their reputation and their bottomline. Social proof in marketing comes from...

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How to Pitch to Media

How to Pitch to Media

So you are a solo-entrepreneur or a small business owner and you have a great product or service that you’d like to share with the world. Wouldn’t it be nice to have a featured story in your local newspaper or better yet, a national magazine? Perhaps there is...

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6 Common Mistakes New Freelancers Make

6 Common Mistakes New Freelancers Make

I’ve had “side gigs” on and off for many years. I’ve been a freelance fashion stylist and an independent publicist, and I made money from both side ventures. It is almost a completely normal thing, nowadays, to do freelance work on the side of your main job. Some...

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You Can Become a Digital Nomad. Here’s How.

You Can Become a Digital Nomad. Here’s How.

Interested in becoming a digital nomad but not sure how to get started? In this article, I'll give you my best advice based on my own personal experience of trial and error. If you want to know what I wished someone would have told me, keep reading. First of all,...

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What is Social Proof, and is it Important?

What is Social Proof, and is it Important?

Social proof is the basic human tendency to trust in the actions of the many. From Consumer Reports to Amazon stars to trendsetting Instagram accounts, people need more than facts about a product or promises from a brand to try something new.  According to...

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